Length is decided by the surface, not by you.
The sweet spot most channels converge on lands around 50–65 characters, and that's not arbitrary — it's where browse, search, and suggested all render the full title without truncation on a typical phone. Mobile thumbnails start clipping somewhere around character 47–60 depending on the surface and device width, which means anything important you pack into the back half is rolling the dice on whether a viewer ever sees it. Desktop tolerates more, but desktop is no longer where the majority of watch time is decided.
The stronger move is to front-load. A specific, charged word inside the first ten characters catches scanning eyes faster than the same word buried at position 40, because viewers are pattern-matching titles in their peripheral vision while their thumb is already moving. “Killed”, “Broke”, a number, a name — whatever the payload is, it should hit before the eye has decided to scroll past. The Oracle's hook score weights early-position signals more heavily for exactly this reason: the first ten characters are doing roughly half the work of the entire title.